Marketing Coordinator

Essential Duties and Responsibilities

• Assist the Marketing Manager in the delivery of marketing support to the Automotive and Industrial Aftermarket Sales teams. 
• Implement marketing and digital marketing initiatives. 
• Assist in promotional activities, marketing communications, product launches, coordination of marketing orders and administration duties, and management of sales lead generation
• Supply of sales data reporting, when requested
• Assist in public relations & communications initiatives
• Marketing service support, such as but not limited to:
  • release of aftermarket case studies, product bulletins, press releases.
  • coordinating conferences and customer and trade events
  • developing and enhancing marketing collaterals – both print and digital.
  • Maintaining market intelligence
  • Working with supplier and agencies for marketing requirements including design and merchandising

Keys to Success

• Requires skilled in a range of processes, procedures and systems to carry out assigned tasks or has developed deep skills in a single area
• Requires specialized skills or is multi-skilled developed through job-related training and considerable on-the-job experience

Supervisory Responsibilities

• None
• Likely to act as an informal resource for associates with less experience
• Provides informal guidance and support to team members

Requirements and Preferred Skills

• A qualification in a marketing-related discipline and a minimum of 2-4 years' combined experience in marketing coordinator or administrative support roles.
• Familiarity with event planning processes is desirable.
• Must have excellent computer skills with the ability to efficiently use various Adobe Creative Cloud (intermediate to advanced, primarily InDesign but others desirable) and Microsoft office suite.
• Proficient with Marketo (Marketing Automation) and CRM programs will be advantageous but not essential.